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Science agrees that non-chemical water treatment is the antidote to conventional practices favoring chemical methods. MAGNETIZER® has been in the forefront of this eco-sustainable approach to water treatment for years now and its acceptance in Japan is a testament to it. 

Hard scale resulting from the mineral deposits from untreated hard water is a major problem throughout the world.

The build up of scale on heat transfer surfaces reduces the heat transfer performance of the equipment and the build up of scale in tubing also decreases the flow rate of water (or increases the pressure drop across the heat transfer equipment), leading to increased energy usage and costs.

Conventional treatment for scaling includes the use of scale inhibiting and scale-removal chemicals and ion exchange and reverse osmosis systems.

These methods consume energy and produce waste that increase overall operational and maintenance costs.

Conventional treatment methods requiring the use of hazardous chemicals create both environmental and worker health and safety concerns. ~ Magnetic Conditioning of Fluids: An Emerging Green Technology by School of Public and Environmental Affairs Indiana University, USA Page 4, for full study see Scientific Papers

In a  report,  DOE/EE-0162 released by Pacific Northwest Laboratories of the Department of Energy, an entity that is part of the renowned Battelle Institute consideration is paid to the energy savings that are derivable through the use of the magnetic fluid conditioning, whereas a ¼ inch of scale can increase energy consumption by 40%. 
The primary energy savings result from a decrease in energy consumption in heating or cooling applications. This savings is associated with the prevention or removal of scale build-up on a heat exchange surface where even a thin film (1/32″ or 0.8 mm) can increase energy consumption by nearly 10%. Example savings resulting from the removal of calcium magnesium scales are shown in Table 1. A secondary energy savings can be attributed to reducing the pump load, or system pressure, required to move the water through a scale-free, unrestricted piping system.

Scale Thickness (inches) Increased Energy
Consumption (%)
1/328.5
1/16 12.4
1/8 25.0
1/4 40.0
Source: U.S. Department of Energy, Federal Technology Alert, DOE/EE-0162